Cooking up an omnichannel brand? SHOPLINE is all you knead

SHOPLINE is the all-in-one-platform for your F&B brand to start selling everywhere. Our powerful platform helps you to showcase and sell your products across your website, social media channels, marketplaces and brick-and-mortar stores.

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Why Should Food and Beverage Brands go Omnichannel?

Capture a Growing Market

Online F&B is growing rapidly with the market growing to $31.25 billion in 2021 - brands are taking this opportunity to expand their presence beyond their brick-and-mortar to seize the massive omnichannel opportunity

Grow Your Reach

Food and Beverage (F&B) customers today shop both online and offline - creating a customer experience that encompasses every aspect of this journey means capturing more customers

Frictionless Retail

F&B customers seek fast and convenient retail experiences and omnichannel helps to remove barriers for searching, shopping and checking out products

Your Recipe For Omnichannel Success

Build your store — no coding required

Getting started with your dream F&B e-commerce store doesn't have to be difficult - our powerful drag-and-drop web builder means you can customise our powerful templates to create your perfect online storefront.

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Shopline's drag-and-drop website builder helps restaurant sellers create the perfect online storefront. For example, the healthy dietary plan store showcases a beautiful cake on a purple plate.
Shopline helps connect restaurant sellers' websites with online marketplaces like Lazada and Shopee. For example, e-commerce sellers use their laptops to log into Food4you's web store and efficiently manage their online food and beverage products.

Get integrated with popular marketplaces

Connect your fashion site with popular online marketplaces like Lazada and Shopee so that your fashion inventory is synced across your sales channels.

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Sell on social media

Food-related content has become increasingly popular on social media - sell your F&B products alongside mouth-watering pictures and videos that your customers and influencers post online.

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Shopline helps restaurant sellers sell on social media, for example, by displaying pictures of mango juice and hashtags of the items in the story module on Instagram.
A customer with red nails uses a computer to log into an online restaurant order system to place an order. SHOPLINE helps sellers integrate different online channels and create a superior customer experience.

Fulfilling omnichannel commerce

Cravings can strike anywhere - SHOPLINE's solution means that all your channels are integrated to create a seamless and frictionless customer experience.

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Our sales and support teams are available via phone, live chat and email.

Sell everywhere with SHOPLINE.

SHOPLINE is here to help you get started. Speak with our team to help you find the right solution.

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Brands We Have Worked With

SHOPLINE is a pre-approved vendor of the Productivity and Solutions (PSG) Grant.

All eligible brands can get up to 50% subsidy on your annual subscription package.

Are you eligible for PSG Support?

Your company must be based and registered in Singapore

Must hold min. 30% shareholding in firm with less than 200 employees / annual sales turnover of less than $100 million

Purchased IT solutions must be used in Singapore

Applicable Industries




Construction Materials


Precision Engineering

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